About Us

Sarona is a young company with a rich history. We trace our roots back to 1953 when a group of businesspeople formed a private investment company to invest in the Sarona Dairy in Paraguay, South America.

The Sarona Dairy investment was different from other investments: it aimed to generate financial returns and stimulate the development of the struggling local economy. This combination of sound investment principles and social values paid off. The community flourished and the investment itself ultimately spawned an industry that served 70% of Paraguay’s dairy market.

Over time, the original private investment company became an international development organisation called MEDA (Menonnite Economic Development Associates). In 2010, Sarona Asset Management was spun out of MEDA, through a management buy-out, to become a privately-owned, independent investment firm. Management and MEDA had a collective vision to build a scalable business. Today, Sarona is an institutional investment firm with management interests fully aligned to that of its investors and with MEDA retaining a 10% stake in the company. The objective however remains the same: to invest capital in profitable growth markets and stimulate sustainable development.